A Cin7 alternative for smaller businesses.
Cin7 is a serious operational platform for businesses running at scale. If you are looking at it and wincing at the price, you may simply not be its customer yet — and that is who MerchantPlay is for.
- Purchase and receiveSuppliers, orders, partial receipts
- Stock and moveBalances per location, transfers in between
- Sell and fulfilPoint of sale, invoices, fulfilment
- ReturnBack onto the shelf, with a record
Cin7 covers MRP, advanced warehousing and EDI. MerchantPlay stops at this lifecycle and covers it fully.
Where Cin7 is strong
If these matter more to you than what follows, Cin7 is probably the better choice — and we would rather say so.
- Material requirements planning on higher plans
- Advanced warehouse management for larger operations
- Unlimited inventory locations on every plan
- A large integration catalogue including EDI and 3PL connections
- Sales order volumes far beyond what MerchantPlay targets
Side by side
| MerchantPlay | Cin7 | |
|---|---|---|
| Entry price | US$29/month (Starter) | US$349/month (Standard), per Cin7’s published pricing |
| Users included | 2 on Starter, 5 on Growth | 5 on Standard, 10 on Pro, 15 on Advanced |
| Locations | 2 on Starter, 5 on Growth | Unlimited inventory locations on all plans |
| Order volume | Suited to smaller volumes; connected-order limits of 500 and 3,000 per month | 6,000 sales orders per year on Standard, rising sharply on higher plans |
| Manufacturing / MRP | Not supported | Material requirements planning included from the Pro plan |
| Serial number tracking | Included on Growth at US$79/month | Available within a much broader operational platform |
| Best suited to | Smaller businesses outgrowing spreadsheets, not ready for a platform | Established operations with warehouse, manufacturing or channel complexity |
Checked August 2026 against each vendor’s own pricing page. Vendors change pricing and packaging — verify before deciding.
Where MerchantPlay fits
If you need MRP, advanced warehousing or EDI, Cin7 is a genuinely different class of product and MerchantPlay is not a substitute. If you are a smaller business that just needs proper purchasing, multi-location stock and traceability, MerchantPlay covers that ground at a fraction of the cost and setup.
- Inventory-first, with selling as one of the ways stock leaves
- Purchasing, receiving and stock movements in one connected history
- Stock Journey explains why any quantity changed
- Serial Tracking and Unit Journey included on Growth at US$79/month
- Starts at US$29/month with a 14-day free trial
- Purchase receiptGR-000118+20
- Transfer outTR-000042−5
- Transfer inTR-000042+5
- SaleR-001904−3
- Customer returnRT-000019+1
- StocktakeST-000007−2
Ready to take control of your inventory?
Start free and see where your stock came from and where it went.