A Cin7 alternative for smaller businesses.
Cin7 is a serious operational platform for businesses running at scale. If you are looking at it and wincing at the price, you may simply not be its customer yet — and that is who MerchantPlay is for.
Where Cin7 is strong
If these matter more to you than what follows, Cin7 is probably the better choice — and we would rather say so.
- Material requirements planning on higher plans
- Advanced warehouse management for larger operations
- Unlimited inventory locations on every plan
- A large integration catalogue including EDI and 3PL connections
- Sales order volumes far beyond what MerchantPlay targets
Side by side
| MerchantPlay | Cin7 | |
|---|---|---|
| Entry price | US$29/month (Starter) | US$349/month (Standard), per Cin7’s published pricing |
| Users included | 2 on Starter, 5 on Growth | 5 on Standard, 10 on Pro, 15 on Advanced |
| Locations | 2 on Starter, 5 on Growth | Unlimited inventory locations on all plans |
| Order volume | Suited to smaller volumes; connected-order limits of 500 and 3,000 per month | 6,000 sales orders per year on Standard, rising sharply on higher plans |
| Manufacturing / MRP | Not supported | Material requirements planning included from the Pro plan |
| Serial number tracking | Included on Growth at US$79/month | Available within a much broader operational platform |
| Best suited to | Smaller businesses outgrowing spreadsheets, not ready for a platform | Established operations with warehouse, manufacturing or channel complexity |
Checked August 2026 against each vendor’s own pricing page. Vendors change pricing and packaging — verify before deciding.
Where MerchantPlay fits
If you need MRP, advanced warehousing or EDI, Cin7 is a genuinely different class of product and MerchantPlay is not a substitute. If you are a smaller business that just needs proper purchasing, multi-location stock and traceability, MerchantPlay covers that ground at a fraction of the cost and setup.
- Inventory-first, with selling as one of the ways stock leaves
- Purchasing, receiving and stock movements in one connected history
- Stock Journey explains why any quantity changed
- Serial Tracking and Unit Journey included on Growth at US$79/month
- Starts at US$29/month with a 14-day free trial
- Purchase receiptGR-000118+20
- Transfer outTR-000042−5
- Transfer inTR-000042+5
- SaleR-001904−3
- Customer returnRT-000019+1
- StocktakeST-000007−2
Ready to take control of your inventory?
Start free and see where your stock came from and where it went.